Financial returns are important, but for many companies, using capital to influence positive outcomes is just as important. Enter impact investing and the example of State Street’s SHE, a gender diversity index ETF designed to track U.S. companies leading their industry in placing women on boards of directors and in senior leadership positions. Professor Vikram Gandhi discusses the importance of investing for impact and the potential for influence on corporate America.
Faber-Castell is a 255-year-old company that makes pencils. How does an established company like this think about innovation, particularly if and when to adopt a new technology? Assistant Professor Ryan Raffaelli’s research looks at established companies that produce beloved products and how they manage technological shifts in their industry and in the world. This case explores Faber-Castell’s “companion for life” strategy and its bet to double down on the pencil.